Tuesday, August 19, 2008

WidgetBucks Welcomes Winfield as CRO

Hi everyone! Matt Hulett, CEO of WidgetBucks, here to share some fun news. Today WidgetBucks is happy to welcome Kirby Winfield as Chief Revenue Officer (CRO). In his new role, he’s responsible for the company’s advertising sales and distribution strategy.

WidgetBucks’ rocket ship growth has continued and Kirby comes in at just the right time as we expand our product verticals and advertiser relationships to earn higher revenues for our publishers. So what better title than Chief Revenue Officer, right?

Kirby is an Internet media veteran who brings great background to WidgetBucks. Back in 1996, when people started monetizing the Web, Kirby (pictured) was there and has been working in online media, sales and advertising ever since, including Marchex and Go2Net (acquired by InfoSpace).

He’s got a proven track record of understanding how to scale businesses quickly and also knows a lot about different types of ad models, including those brand-focused and performance-based.

From time to time, Kirby will be posting on this blog across various topics, including new trends in online ads, industry perspective and what he’s seeing in the ad sales world.

Kirby, welcome aboard!

- Matt

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